OTT and TV News

Rajkummar Rao and Sanya Malhotra starrer dark comedy thriller Toaster is scheduled to premiere on Netflix today, and if you have been waiting to watch it, here is why you are unable to stream it at the moment.

Usually, Netflix releases movies at midnight (12 AM), but a few films arrive at 12:30 PM, and the same is happening with Toaster as well. Directed by Vivek Das Chaudhary, the movie will be available in multiple languages apart from Hindi and Telugu.

The story follows Ramakant, played by Rajkummar Rao, a man known for his extreme frugality and stinginess. The chaos begins when he gifts a toaster worth Rs. 5,000 to a couple for their wedding, only for the wedding to be called off shortly after, pushing him into an obsessive mission to reclaim his “investment,” leading to a series of chaotic events involving murder investigations and city-wide mayhem.

This quirky comedy drama marks the maiden production venture of Rajkummar Rao and his wife Patralekhaa under the banner Kampa Films, with Abhishek Banerjee, Archana Puran Singh, Farah Khan, Upendra Limaye, Jitendra Joshi, and Seema Pahwa in supporting roles, and music composed by Aman Pant.

This Sankranthi saw a handful of releases, but only a few managed to win the hearts of audiences and perform well at the box office. One such film is Nari Nari Naduma Murari (NNNM), starring Sharwanand, Samyuktha, and Sakshi Vaidya in the lead roles.

This romantic comedy, directed by Ram Abbaraju, is now set to entertain audiences on the small screen. The film will be telecast on ETV on April 26, 2026, at 6 PM. After winning applause in theaters and on OTT, the makers are expecting a similar response on television as well.

Sunil, Satya, Naresh, Sampath Raj, Vennela Kishore, and Srikanth Iyengar play other key roles in the movie. The film is produced by AK Entertainments and Adventures International Pvt. Ltd, with music composed by Vishal Chandrashekhar.

Released on February 20, 2026, Assi is a hard hitting courtroom drama featuring Taapsee Pannu in the lead role. Directed by Anubhav Sinha, the film is now set for its digital premiere.

The Hindi film will start streaming on ZEE5 from April 17, 2026. However, there will be no language expansion for this courtroom drama.

The film also features Kani Kusruti, Manoj Pahwa, Kumud Mishra, and Mohammed Zeeshan Ayyub in key roles, with special appearances by Naseeruddin Shah and Supriya Pathak. The response on OTT is now eagerly awaited.

Toxic, one of the most anticipated upcoming releases, is gearing up for its theatrical debut on June 4. However, the film is currently making headlines for a different reason, its OTT deal remains unresolved.

According to industry buzz, the makers are adopting a wait-and-watch approach, quoting premium prices for the digital rights. This strategy, however, seems to have slowed down negotiations, as leading OTT platforms are reportedly not too keen on matching the high valuation.

With the digital market becoming more cautious, such big-ticket demands are facing increased scrutiny. As of now, there is no official confirmation regarding the OTT partner.

It remains to be seen whether the makers will revise their expectations or continue holding out for a lucrative deal. Stay tuned for more updates.

Vaazha 2 is the latest blockbuster from Malayalam cinema, having earned over Rs. 150 crores and now inching towards the Rs. 200 crore mark. Hashir H, Alan Bin Siraj, Ajin Joy, and Vinayak V played the lead roles in the film.

Amid its sensational theatrical run, the latest reports suggest that Vaazha 2 might have its OTT premiere four to six weeks after its theatrical release, a usual pattern now being followed by Mollywood films. Sometime in May, the movie might make its digital debut.

Jio Hotstar, which is already streaming the first film, is expected to have bagged the post-theatrical streaming rights for Vaazha 2 as well. An official confirmation is awaited. The film is produced by Imagin Cinemas, WBTS Productions, Shine Screens, Signature Studios, and Icon Studios.

Kollywood’s rising sensation Pradeep Ranganathan recently came up with his latest film Love Insurance Kompany (LIK), directed by Vignesh Shivan and co starring Krithi Shetty. However, the film is currently underperforming at the box office compared to expectations, shifting attention back to the actor’s earlier successes.

His previous blockbuster Dude, which crossed the Rs. 100 crore mark, is now set for its Telugu world television premiere. According to the latest reports, the film will be telecast on Zee Telugu on April 19, 2026, at 6 PM, aiming to reach a wider television audience.

There is strong curiosity around the TRP ratings the film will generate and how it will be received by home viewers. Directed by Keerthiswaran, the film features Mamitha Baiju as the female lead, with music composed by Sai Abhyankkar, whose soundtrack played a key role in the film’s popularity.

Talented actress Mrunal Thakur is currently riding high on the success of her recent film Dacoit, co-starring Adivi Sesh. Meanwhile, another of her projects is gearing up for its digital debut this week, offering a fresh chance for audiences who missed it in theatres.

Released a couple of months ago, Do Deewane Seher Mein features Mrunal alongside Siddhant Chaturvedi in the lead roles. Directed by Ravi Udyawar, the film is set to premiere on Netflix on April 17, 2026, with the platform officially confirming the date through its catalog.

Despite a modest theatrical run, the urban romantic drama is expected to reach a wider audience on OTT. Backed by a strong production team including Sanjay Leela Bhansali, Prerna Singh, Umesh Kumar Bansal, and Bharat Kumar Ranga, the film carries enough weight to generate buzz upon its streaming release.

A few years ago, Prime Video displayed massive domination over global giant Netflix in the Indian market. At that point, Prime Video looked undefeatable as it catered to the masses with a wide variety of content. Also, the high subscription fee worked against Netflix.

However, over the years, the tables have turned, and Netflix now holds the upper hand over Prime Video in India, as it has reportedly registered 92 million monthly users, while Prime Video is lagging behind with 67 million monthly users. While Netflix has seen consistent growth, Prime Video has witnessed a steady decline.

Netflix has now become the go-to platform for filmmakers, thanks to its massive global reach. The platform has also upped its game by focusing on originals with stories deeply rooted in Indian culture. Prices were reduced slightly, and with the increase in quality content, Netflix has attracted more users.

The introduction of ads did more harm than good for Prime Video, and the subscription cost also became dearer. People are now looking beyond price, and whichever platform delivers solid content will have an edge in the market.